Ella
Pravetz

I build the story, system, and creative that drive growth.

Brand Positioning & Story

Growth Systems & GTM

Creative Execution & Brand Experience

Here’s a bit about me

Designing simple user experiences.

Experience:
10 Years
Speciality:
Brand Strategy, Growth Marketing & Creative Direction
Education:
Executive MBA, Columbia Business School & London Business School
B.A., UCLA School of Theatre, Film & Television
Ella Pravetz Forbes 30u30
Projects:
80+ brand, growth, and content builds
Location:
New York, NY,
USA
Availability:
Currently open to new consulting + leadership roles

What I bring to the table

Brand & Growth Strategy
Positioning & Messaging
Go-To-Market Strategy
Acquisition & Retention Strategy
Launch Playbooks
Pricing & Offer Design
Campaign & Creative Execution
Creative Direction & Storytelling
Social / Content Systems
Influencer / Talent Programs
Integrated Campaigns (paid + organic + experiential)
Community & Engagement Strategy
Tools & Operating Systems
Adobe Creative Suite & Figma
Canva Brand Systems & Templates
Lifecycle / CRM (Klaviyo)
Performance & Analytics (Shopify, GA, Ads Manager)
AI Workflow & Prototyping (Claude / code)

Have a brand in motion? Let’s make it land.

Take a look at my works

Some of my favorite projects.

Here’s how I can help you

Brand & Growth Strategy
Brand Positioning
Value Prop Messaging
GTM/Launch
Social Growth Straegy
Offer/Pricing Strategy
Acquisition & Retention
Campaign & Creative
Creative Direction
Visual Branding
Content Production
Influencer/Talent Campaigns
Systems & Leadership
Growth Reporting
Channel & Content Calendar
Scalable Brand Toolkit
Team Operating Rhythm
Retention & Loyalty Strategy

The path I’ve taken

Key moments 
in my career.

Clickable Creative LLC.
May 2023 – Present

Founder/ CEO

Built a creative marketing studio delivering brand strategy, content, and campaigns for clients like Google, Sports Illustrated, and G2 Esports.

New York, USA
Full-Time
Puppy Sphere
Dec 2024– Oct 2025

Director of Marketing

Led full rebrand and multi-city launch rollout across 10+ markets. Built go-to-market, demand, retention, and brand voice.

New York, USA
Consultant → Full-Time
Misfits Gaming Group
Jan 2018 – Nov 2023

Executive Creative Director

Ran 50+ integrated campaigns across gaming, tech, and consumer brands; led a 40+ person team and drove $20M+ in revenue.

Miami, Florida & Berlin, Germany
Full-Time
Fnatic
2017 – 2018

Content Producer

Produced international content and docu-style storytelling, boosting engagement and helping attract $7M+ in investor backing.

Berlin, Germany
Full-Time
Living PopUps
2016-2017

Creative Production Coordinator

Coordinated AR storytelling projects with Emmy-winning writers, helping script, organize, and produce interactive character experiences for kids.

Los Angeles, CA
Full-Time
MadCow Media
2015-2016

Executive Producer's Assistant

Built pitch decks and sizzle reels for TV/streaming projects (CNN, TBS, FOX, Bloomberg), supporting series development and packaging.

Los Angeles, California
Full-Time

What my work has achieved

20M+
Total Organic Views across branded storytelling
$18M+
Revenue influenced by integrated campaigns
80+
Launches, Rebrands & Campaigns Shipped

Testimonials

"Ella is one of the most innovative, creative people I've come across in my entire career. She consistently produces incredibly high quality work and receives rave reviews from the most challenging audience in the universe (gamers)."

Steve Brauntuch
Steve Brauntuch
Product Marketing Lead- Samsung Electronics
Samsung PNG Logo

"She goes above and beyond the call of duty in any capacity, no task is too small. Nothing is at all off bounds for her when she's involved in a project."

Ben Spoont CEO Misfits Gaming
Ben Spoont
CEO - Misfits Gaming Group
Misfits Gaming PNG Logo

"Ella is one of the most creative people I've met and worked with. She has a great vision for any visual and understands/contributes any vertical of the business really well."

Danijel Remus, Dani Remus
Danijel Remus
Director, Operations - FWRD Digital & Product
Press Section - Compact Logo Bar